San Francisco clothing retailer bebe has decided to drop real fuzzy-wuzzy fur from all of their designs come January, according to bebe CEO Gregory Scott. The company -- which made a name for itself with their beautiful designs-- maintains a 3% fur-use in their lines as of now. Come next year, they will be proudly fur free.
http://sfist.com/2007/11/01/bebe_bans_fur.php
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