Sales What are they doing with the money earned???

Patagonia has been using organic cotton since 1996.

Since 1985, Patagonia has pledged 1% of sales to the preservation and restoration of the natural eco-system. They have awarded over 31 million dollars in cash and in-kind donations to domestic and international grassroots enviro groups dedicated to making a difference in their local communities.

In 2005 Patagonia launched their Common Threads Garment Recycling Program, through which customers could return their worn out Capilene® , Performance Baselayers, worn out Patagonia® fleece, Polartec® fleece clothing (from any maker), Patagonia cotton T-shirts, and additional polyester and nylon 6 products labeled with the Common Threads tag.

From June 10 to July 19, 2008, Patagonia Retail Stores presented Voice Your Choice (VYC), a campaign created to help customers get involved in local environmental issues, show their support for local environmental groups and get warmed up for the November ’08 elections. Each store profiled five area groups that were doing something extraordinary to help restore and protect the local environment. Customers were then invited to make their voices part of the solution by voting for the group they felt deserved a $4,000 grant. VYC invited direct involvement in the allocation of a portion of each Patagonia Retail Store’s marketing and environmental grants budget.

I think that Patagonia does a great job with realizing that there surroundings and the people around them are the importance in their company. I think this is what stands out to me the most about this company is that they invest on making the world a better place and then hope that they will gain their money back in the future, but that is not what they focus on.